TikTok has taken the world by storm this year. The short-form video app can really suck you in! One minute you’re getting ready for bed, and the next you’ve scrolled from clip to clip long after you should be asleep.
You might be familiar with TikTok dances and other fun challenges, but there are tons of lifestyle creators who share tips and trips that make a positive impact on your life and the planet, too! Check out these creators to add some food-for-thought to your routine.
Bottega Zero Waste offers short videos on traveling zero waste, making zero-waste products like make up, and more sustainable products to use around the house. Marta even shows us how to use products we wouldn’t normally, like solid shampoo and conditioners. She offers classes through her website, and sells eco-friendly, zero-waste shampoos, conditioners, soaps, and accessories.
Sabrina at sabrina.sustainable.life shares the tricks up her sleeves to live more sustainable by whatever means you can. She shares how to deeply clean old jars, use sustainable products, and avoid items like toilet-wipes, mouthwash, and plastic wrap. Additionally, she is working to educate people on the environmental impact of plastic.
Brightly.Eco is a group of ambassadors focused on showing the whole truth behind companies around the globe. On TikTok they focus on showing people how to be more sustainable in a budget, showing ideas from stores like Dollar Tree and Target. They also show us how to upcycle clothing to jars and cool gardening hacks. Their website highlights sustainable brands in order to illustrate what true sustainable companies really look like.
Chelsy Chrstina is an eco-blogger who advocates for usage of eco-friendly, reusable, and natural products. Through her videos, she shows the products she uses (and which products she used to use), food she eats, and stores/restaurants she shops at. She shares good news from around the world about the environment.
If you want more to learn more theory-based information, Megan McSherry on acteevism is your go-to. She shares information on climate change, and why some things are less sustainable (such as fast-fashion) She also shares documentaries she enjoys, as well as her composting-in-an-apartment journey.
Phil the Fixer is all about following indigenous practices. He isn’t afraid to call out companies for being unsustainable, or tell you what you’re doing wrong (even if it’s with good intentions). One of his large topics he covers is full grass lawns, and how they should be used for gardens. If you like jokes, dogs, and short-deep dives into how some economic systems are bad for the environment, he’s your guy.
EcoTok is a group of creators sharing what they know best about sustainability in one feed. Some creators are education-based, sharing information about environmental racism, pollution, and basic climate science. Others are shared tutorials on how to make cosmetics, how to compost, and what to buy as swap-outs.
Alexis Nikole is a forager. She finds what she can in nature, and eats it. She uses the land in ways we don’t normally consider, and she shares her knowledge through recipes, comparing produce, and what “weeds” you can (and should) eat that will help the environment. Said “weeds” are usually invasive, and can harm the surrounding ecosystem. If you’re feeling adventurous, want to save money, and help out the world around you, check her out.
ClimateDiva is run by Summer, a self-proclaimed diva using her voice to spread light on the little things we can do to be more sustainable. She focuses on educating followers about climate change, companies adding the most pollution, and the U.S. government’s responses to climate change. She also focuses on how the indigenous, black, and people of color communities tend to be more sustainable than white communities.
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